Let's grow your brand and the people behind it.

Penney Ave is a communications consultancy. We work alongside CEOs, founders and senior leaders on executive profiling, brand and PR, at home in New Zealand and internationally.

Two coffees on a table
About

The right people, knowing exactly who you are.

We work in close partnership with businesses, in-house style rather than a detached agency model. That means sitting alongside CEOs, GMs and senior leaders to uncover what actually drives the business, then building the strategy and storytelling around that.

If we are taking time out of your day, away from your business, family and commitments, it has to be for something that delivers real impact.

We are deliberately small. Senior people on every account, and quality over quantity.

What we do

Strategic communications, end to end.

Six areas of work, usually combined. Most engagements start with one and grow from there.

Executive profiling

We position your leaders as credible, recognised voices, so what would have been a cold meeting is instead a warm greeting.

Brand building

A strong brand is built on a clear story. We sharpen yours, then make sure it lands the same way in every room.

Global PR

Media runs on relationships. Long term, high value relationships get you the best results, in New Zealand and internationally.

Events

The right moment in the right room moves a business forward, from intimate roundtables to flagship occasions.

Product launches

A launch is only as strong as the story around it. We build anticipation, earn coverage and turn attention into momentum.

Openings

First impressions set the tone. We draw the right crowd and the right coverage, so a milestone becomes a statement.

Get in touch

Most of our work begins with a conversation.

Tell us where your business is and what you want to be known for. We'll come back with a considered starting point.

Talk to us